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Author Archives: Will

How to use customer data to improve targeting and personalization

Collecting and analyzing customer data is crucial for any business looking to improve targeting and personalization in their marketing efforts. By understanding who…
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The future of virtual reality in digital marketing

Virtual reality (VR) is a rapidly growing technology that has the potential to revolutionize digital marketing. VR allows users to immerse themselves in…
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The benefits of using virtual events in digital marketing

Virtual events have become a popular tool in digital marketing as they provide a cost-effective and convenient way for businesses to connect with…
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How to use retargeting to increase conversions

Retargeting is a digital marketing strategy that allows businesses to target ads to users who have previously interacted with their website or mobile…
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